Alabama Defensive Back Releases Apparel
Alabama football defensive back DeMarcco Hellams released merchandise through the Name, Image and Likeness policy on Wednesday afternoon.
The NCAA's Name, Image and Likeness policy went into effect on July 1, 2021, which gives student-athletes the chance to make money off of their names through sponsorships, content creation, merchandise, etc.
This is the first known NIL deal for Hellams. The mixture of shirts, sweatshirts and phone cases are being sold through fanarch.com and range from $18-40.
The senior has played three seasons in a crimson and white jersey. During his Tide tenure, Hellams has played 41 games with 93 solo tackles, 60 assisted, averaged 4.5 tackles for loss, 1.5 sacks, three interceptions, and nine passes defended.
The Washington D.C. native announced his decision to return to the Capstone for one more year three days after Alabama's national championship 33-18 loss against Georgia.
"When I chose to come to the University of Alabama, I had three main goals- get my degree, be a leader for my teammates, and win multiple championships," said Hellams. "I still need time to take care of all three and I can only do so by staying one more year."
Alabama football kicks off its season versus Utah State on Saturday, September 3, 2022, at 6:30 p.m. CST on the SEC Network.
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