Chevrolet Unveils The First 2014 Silverado TV Ad Featuring Original Music By Grammy-nominated Artist Will Hoge

The new commercial will make its nationwide debut tonight during the MLB's Chevy Home Run Derby and tomorrow during MLB’s All-Star Game.  

The lyrics to Will Hoge’s song 'Strong' speak about the strength of hardworking, honest and dependable men and women. A tone of American pride is reflected in the campaign by the integration of the song.

You may have heard the name Will Hoge before. He's no stranger to Tuscaloosa. The Nashville native has spent many years touring the country, stopping off frequently to play at the Jupiter.

He was first introduced to the Country music audience with the release of Eli Young Band’s platinum-selling smash “Even If It Breaks Your Heart,” which he co-wrote with Eric Paslay. The song earned them nominations for the 2013 GRAMMY Country Song of the Year, 2013 ACM Song of the Year and 2012 CMA Song of the Year.

See the full length video:

See the extended version of the 2014 Chevy Silverado commercial: