Women and their purses. It's a mystery never to be explained. Kimberly Madison comes into 95.3 The Bear studio every morning carrying a purse that must weigh 30lbs. She rattles and digs in it. It looks really cumbersome and uncomfortable yet, she and many, many women around the world continue to carry these bags EVERY day - EVERYwhere. I mean, how much stuff can you possibly need with you at one time? I'm about to find out.